Genny TAN
Marketing Service Manager
Monitor new product creations and launches in Asia Pacific-Act as interface between sales and production sites-Marketing intelligence in Dairy, Health and Wellness industries-Train Sales team on starter cultures and probiotic ranges
24 contacts-Managing new products launched
-Probiotic champion for Asia Pacific
-Support the sales team in preparation on conceptual selling
-Act as market intelligence and maintain active watch on development of competition
-Identify the right support and training required by the sales team to support the starter culture sales in fresh fermented application
2002 - 2006Assist the Regional Business Director in Asia Pacific to develop the probiotic business: Market intelligence, Market survey on Health Food trends, Regulatory aspects for probiotics, Interface between sales and production sites
